A spark is bundled energy: I was asked to develop an appealing visual language for the new “sparkling” imagery that shows Sparq’s enthusiasm for work and at the same time visualizes flashes. All images were created with the company’s employees and precisely placed backlight flashes during the photoshoots. By doing so the company name was integrated visually and the energy was captured in the image.

Location: Amsterdam, Netherlands. Client: Sparq

Link: sparq.nl